Friday, April 24, 2020

The Growth of Pet Owner Influencers

There's a pet owner influencer that I do not miss and that's Jade the Sable. They're a couple of German Shepherd dogs owned by "Karen" and their antics and so much fun to watch. Of course, it used to just be Sable, hence the name. Now there is a second GSD named Jasper.

Of course, this is not necessarily a new thing. According to Forbes:

The influencer race is taking over the pet kingdom. Accounts for animals now often outperform verified humans on Instagram. However, it takes more than a devoted owner with a smartphone to get Instafamous. The rise of furry superstars on social media began more than a decade ago. Today, pet influencers merge the perfect formula of click bait and memes and tie that with branding know how. Pet celebrities, like Juniper Foxx, Mr. Pokee the Hedgehog, Hamlet The Piggy or Pumpkin The Raccoon, spend their days starring in endorsement deals worth $2000+ per post.

Now that doesn't mean that just because you have a really cool pet and a lot of personality that you can make it big but it certainly doesn't hurt. And who wouldn't want to spend their day playing with their pet while raking in the endorsements, followers, and in some cases - cash? That's what these pet influencers do.

Photo by Jf Brou on Unsplash

How Does It Happen?

Influencer marketing is set to reach an estimated $10 billion by 2020, according to AdWeek and pets that partner up with a successful brand can fetch a piece of that action.

Set the Tone

One thing to keep in mind is to keep your tone the same throughout. People grow to expect a certain type of post from your pet so it's a good idea to keep it that way. For example, when I watch a new Jade and Sable video, I know they'll be eating "chimken" or telling Karen to "heck off." It's funny, cute, and I know what to expect.

Be Patient

Some people have happened upon being a pet influencer by accident. Some started posting from their pet's own account and started to gain followers and likes. After a certain amount, they started getting endorsements.

Be Consistent

If you're serious about giving it a go, be sure to be consistent. If people do not see new content, they forget about you. Hey, people are fickle and sometimes have a short attention span so create new content daily if possible.

 Build Your Online Presence


Make sure that you know how to work the system. For instance, if you use Instagram then learn about using the right hashtags to find followers. For example, if I post a picture of my Labrador or German Shepherd, by using the correct and popular hashtags, I get more likes as opposed to just posting and throwing down a few keywords. The same applies to other social media platforms. Learn the most you can about what works and what doesn't.


The important thing to take away from this is that you can become a successful pet influencer. But even if you don't, as long as you're having fun with what you are doing then that's the whole point.



Wednesday, December 18, 2019

Seasonal Probiotics for a Healthy Gut Year Round

You'd think I was an expert at probiotics. About four years ago, I had some kind of giardia and used every probiotic available. Yet, I hadn't, until recently, heard about probiotics that work for every season of the year. Confused? Let me explain the magic of Jetson Probiotics.

The best thing for your gut is exposure to as many strains as possible. What Jetson does is rotates its strains every season to do that. With one subscription, Jetson delivers over 20 strains. And it is this diversity of strains that is paramount in achieving a healthy gut. Most of the rest of the probiotic choices on the market deliver one strain continuously.

This is not me
So, I tried the Mood probiotic for last season but they have now transitioned into the Immunity version of their product.
Look at the gorgeous packaging

The Immunity does a few things that are important like:

  • Lowers your chance of catching a cold
  • Helps your gut recover after antibiotics and vaccinations
  • Minimizes sick days
  • Eases inflammation
  • Supports upper respiratory health
And while most brands sit on the shelf for months, you know that with these you are getting a fresh product every time. The other things they do that are different include:

  • Synergistic Elements. Things like Vitamin C and Echinacea are added to ensure your body gets what it needs throughout different times of the year.
  • Small Batch Production. By developing small batches, it allows them to use the latest strains.
  • Strength. The difference is while most brands are not designed to make it past the stomach, these make it past that harsh environment and dissolve in the intestines.
  This is a seasonal probiotic subscription so that you never run out and are always getting the freshest strains possible. Check them out and let me know what you think. I'm totally pleased with every part of what I tried - shipping, customer service, packaging, and the product itself.

Tuesday, December 3, 2019

Finally, Headache Relief That Works

I get headaches quite often. In fact, I used to see a doctor about migraines but thankfully, those don't occur often now. But tension headaches? Yeah, I have plenty of those. Sure, I can pop an ibuprofen or something similar but those take a bit to work and to be honest, they're not good for you to take constantly.
Photo by Carolina Heza on Unsplash

So when I was able to try something new, I jumped on the chance! Migraine Stick is the real deal. I waited a few days to try it until I had one of my famous tension headaches. Instead of reaching for a pill, I grabbed the Migraine Stick and used it. Within just a minute or two, my headache was gone! I've since used it again with the same results. It really does take the edge off migraines and tension headaches. In fact, I now keep one in my purse and at my desk whenever I need it and told my friends and family how great it is.

It's simple to use. Just apply Migraine Stick roll-on to the temples and back of the neck as needed. It has a pleasant smell and has not only all-natural ingredients but it's also made in the USA and is vegan and cruelty-free. Honestly, what more could you want? Just four plant-based ingredients are all you need to get rid of your headache super fast and without even needing a glass of water to wash it down. Perfect for on-the-go and perfect in working fast and efficient. I'm a convert!

*I received this item for my unbiased review.

Wednesday, November 20, 2019

Find the Greatest Black Friday Deals at Lowe's

Some of you might not know but I worked for Lowe's once upon a time - and at Christmas! One of the great things I loved were the Black Friday deals at Lowe's.

Some people might not think of a hardware store at first when it comes to shopping for holiday deals but think about it. There are tools and hardware for the fixer-upper in your family. There are home furnishings, outdoor furnishings, and even decorations that make your holiday dreams come to light. And what better time to get the things you need for the home than when you can get them at great discounts?

Photo by Nathan Dumlao on Unsplash

Here's a bit on finding what you need at Lowe's during the Black Friday sales.

Don't Forget Gift Card Deals

Lowe's often offers special deals that allow you to spend even more money - and for free. For instance, buy two or more select appliances and get a $600 gift card. Not only can you get new appliances you need at rock bottom prices but you also get more money to spend! And a lot, too!

Make a List 

One of the best ways to get what you want as soon as possible is to make a list of those must-have items. Use your list and go to those items first so you are sure to get them before everyone else does. Then you can take the time to shop at your leisure - or hit up the other stores with great deals. Since the stores are packed at Black Friday, this will ensure you have the best chance possible to get that coveted item.

You Can Shop All Week

According to Business Insider:

Much like last year, the home-improvement retailer won't just be touting bargains on the day after Thanksgiving. Discounts will be offered in stores from Black Friday through Wednesday, December 4, giving shoppers nearly a whole week to pursue different deals.

But that doesn't mean you shouldn't head there first. In fact, they're offering sweepstakes where the first 300 customers are entered to win a $500 gift card. 1 in 300 isn't bad odds at all! Plus, there is another sweepstakes where those same 300 shoppers might win a $10 off of $50 coupon. That's a great incentive to go there first, especially if you have a particular item you want at Lowe's on Black Friday.

Shop Smarter

I'm sure you have plenty of places you want to go to this Black Friday. But if you need things for your home like appliances, Lowe's is the place to be this year. That doesn't mean you can't still shop other places, you just might want to try to get there first and if that isn't enough incentive to be able to get what you need, maybe the sweepstakes will entice you to shop at Lowe's.

Lowe's has all you need for the home or the handyman (or woman) in your home. Or you can shop my favorite area - the Christmas decorations section. Whatever it is you need for the home, Lowe's has it.

Tuesday, November 19, 2019

Black Friday Deals and How to Navigate the Day

If there's one time of the year I love, it's Black Friday. Sure, a lot of people do online shopping now and while that's convenient, there's nothing like waiting for your favorite stores to let you in so you can shop in person.

Stores like Target have awesome deals that you can't get the rest of the year. One year I got Egyptian Cotton 800 TC sheets for around $20 and a down alternative comforter for around $30. The only downside is that I won't sleep on anything else now. And now I always check Target for deals like that because let's be honest, who doesn't love awesome sleep items at discount prices?

It's been a while since I stood in line waiting to enter a store as soon as they're ready but that doesn't mean I still don't love shopping on Black Friday at Target. In fact, there are still tons of deals to get even if you didn't camp out all night.

From DVDs and electronics to housewares, toys, and clothes - it's the one time of the year where you can do all of your holiday shopping or find things you need at rock bottom prices.

How to Navigate on Black Friday

There are a few tips you can use to get the best Black Friday experience possible.

Start Early


Get all of your ads and deals available as soon as possible so you can choose the store that best fits your needs. For instance, you might find that one must-have item at Target but there is another item you want at a different store. That's fine. Just choose to visit Target first then plan on going to the next store as your next stop.

Don't Get Discouraged


Sometimes the store may be out of what you wanted, especially if it is something extremely popular. Always have a backup plan. If you had planned on buying your child a new gaming system and the store you go to runs out, know in advance who else has it around that same price so you can go there as your next stop. There are plenty of deals on Black Friday so unless it's something highly sought after that there are few of, you should be able to find it.

Shop With a Friend or Loved One

Two is better than one when it comes to finding what you want. If you have a friend or loved one, you can split up if there is something of equal importance. And if possible, leave your children at home. It will give you a better focus and you can choose their presents in private.

Skip Doorbusters if Possible

Unless there is something you just have to have, most of your doorbusters will have limited quantities. That means that unless you camp out in advance, you may have wasted your time. This isn't to discourage you from that once in a lifetime television deal you have to have but just be aware of your time and if sitting all night in the cold on the chance you'll get something, maybe go for the next item on your list instead.

Shopping on Black Friday is fun and you can score amazing deals. Try picking up things for other events too like birthdays or graduation because these deals won't be around when you need them later.


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