Monday, September 29, 2014

GRIFFIN EMBLEM – a new automatic watch brand from France

Where does the name Griffin Emblem come from?

GRIFFIN EMBLEM was founded in 2013, the brand name came from the king of everything in Greek myth, a kind of mythical creatures which was combined by representative of land (lion) and representative of sky (hawk), its pattern was usually used in the medal of European royal and nobility and symbolized as the protector of hidden treasure and wealth.

GRIFFIN EMBLEM is more about the treasure than the griffin. We loved the one that talk about the fact that the griffin were heroes, but also protector of gold. On the logo you can see the griffin is touching a diamond. This diamond is the reference of the treasure Griffins were fighting for. The emblem word is more a reference of the treasure than a synonym of "logo" for example.

The brand concept of GRIFFIN EMBLEM insists on the principle of few quantity and high quality. They create a series of valuable limited edition mechanical watch by careful design, superior selection and artistic polish.

What Griffin Emblem is SELLING?

Many people expect to own a brilliant mechanical watch with front view skeleton in their life, in addition to admiring the magnificent oscillating from the balance wheel, it is also a symbol of personal taste; however, even the price of entry level Swiss mechanical watch is too expensive for most young people. Moreover, the design of this kind of watch is pretty mature to cater to this kind of consumption group, not all the people who are pursuing fashion like them.

At this moment, French designer Alain Recuze and his team expects to make change on Griffin Emblem, creating a fashionable mechanical watch brand with affordable price and high quality. It pursues the precise mechanical movement with front view skeleton; meanwhile, it owns overall advanced materials, fine finishing and fashionable design.

In addition to the fine finishing of 316L stainless steel case, every Griffin Emblem watch uses high quality and reputable mechanical movement with front view skeleton which are made by Citizen Miyota Co, Ltd in Japan. It is one of the few high quality mechanical movements which can challenge the famous ETA mechanical movement which is made in Swiss. In addition to achieving a stable performance of 21,600 vibrations per hour, its precise ruby escapement is a further guarantee to its sensitivity, and ensures that it will still keep accurate time after years of grinding.

What makes Griffin Emblem a stylish and affordable watch to get?

The design of Griffin Emblem watch combines fashion with traditional technology, a lot of combination of brush and polish finishing, professional straight angle and right-angle cutaway technology are used in the shape design of the watch, it features clear and clean lines and brings new appearance to the traditional mechanical watches.

Griffin Emblem watch is a very fashionable costume for all occasions. Whether you attend a grand dress party, a celebration or golf, or enjoy a sunny outdoor activity - GRIFFIN EMBLEM is absolutely a costume of your beautiful and elegant.

Who is the ambassador of Griffin Emblem?

Griffin Emblem obtain support from champion of Mr. France 2014 Mr. Ricardo Pinto because of their philosophy, commitment and professionalism. Mr. Ricardo Pinto became the brand ambassador of Griffin Emblem and promoted our brand concept.

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